Beerud is a co-founder of GupShup and is responsible for the overall strategy, execution and growth of GupShup. Under his stewardship, GupShup has grown into India's largest mobile social messaging service reaching nearly 60 million users in India, and has served the marketing needs of over 500 large brands and 25K small businesses.
Prior to GupShup, Beerud founded Elance, the world's largest online services marketplace. He played various leadership roles at different stages of the company's growth, including product & business strategy, product management, marketing & business development, and he remains on the board of directors. Prior to founding Elance, Beerud worked in the financial services industry - modeling, structuring, and trading fixed income securities and derivatives at Merrill Lynch and before that at Citicorp Securities. Beerud's graduate research, at the Massachusetts Institute of Technology's Media Lab, involved developing autonomous learning software agents for personalized news filtering.
Beerud earned an M.S. in computer science from Massachusetts Institute of Technology & a B.Tech in Computer Science from IIT Bombay, where he was awarded the Institute Silver Medal. He is a frequent speaker at industry events and is a holder of 2 technology patents.